Drug advertising, particularly the advertising of medicinal products but also medical devices, is particularly strictly regulated for health protection reasons. This makes the legally compliant creation of advertising measures and advertising campaigns for the medical and pharmaceutical industries particularly challenging. In addition to the wording used for advertising claims, the regulations on mandatory information and the restriction of various forms of advertising must be observed. Even classifying a product as a drug or foodstuff can be difficult. With our specialization in drug advertising law and many years of experience in advising pharmaceutical companies and other players in the healthcare sector, it would be our pleasure to assist you in implementing your advertising campaigns and product designs in a legally compliant manner.
If your advertising activities are challenged by the authorities or by competitors or associations, we will be at your side and represent you in and out of court. We are also there for you if your competitors engage in unfair advertising.