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Industries and Expertise

Advertising, Design and Media

SPECIALIZED LEGAL ADVICE IN ADVERTISING, DESIGN AND MEDIA LAW FOR YOUR ENTERPRISE
BRP RENAUD puts your enterprise’s advertising, media communication and marketing strategies on a solid legal foundation both offline and online. We protect and defend your intellectual property and other intangible rights and register intellectual property rights. The attorneys-at-law in our Advertising, Design, and Media Practice Group are engaged by marketing departments, design and advertising agencies, publishers, and media providers. We also assist creative service providers in areas such as photography, graphic design, and online marketing.

Our law firm stands for specialized legal advice and comprehensive legal assistance. BRP RENAUD has its own patent attorneys. The practice group also includes other attorneys who specialize in handling your affairs. These may be, e.g., a certified attorney specializing in international commercial law, a certified attorney specializing in information technology law with particular expertise in data protection, or a tax consultant.
Areas of law
TYPICAL LEGAL ISSUES HANDLED BY THE PRACTICE GROUP ADVERTISING, DESIGN, AND MEDIA:
  • Product development: We protect your new product and thus your investment in terms of trademark, design and patent law.
  • Marketing campaigns: BRP RENAUD accompanies your advertising campaign from the initial brainstorming to the implementation phase.

  • Naming: Our practice group performs comprehensive trademark and name searches to rule out third-party claims to your product names, enterprise names, or domain names.

  • Patents and utility models: The patent attorneys at BRP RENAUD specialize in national, European and international technical property right applications. We advise you on the protectability of your processes and inventions, support you with applications for cancellation, and represent you before the competent authorities and courts.
  • Trademarks and designs: Our attorneys-at-law and patent attorneys are very familiar with national, European and international trademark applications. Applying for design protection or Community design protection protects your design achievements and prevents competitors from copying the look and feel of your products. We will tell you whether your trademarks and designs are eligible for protection, suggest suitable registers, and represent you in cancellation applications – if you wish, also as an outsourced trademark and design department.

  • Online marketing: Search engine optimization, keyword advertising, social media marketing, and sales activities on eBay, Amazon, or your own stores raise many legal issues. We provide you with answers on competition law, copyright, data protection, the legality of online advertising campaigns, and the German Price Indication Ordinance.

  • Marketing for specially regulated products: Our attorneys-at-law ensure that your advertising for products of a pharmaceutical or cosmetic nature, foodstuffs, toys, chemicals, or other special goods complies with the applicable regulations.

  • Reputation protection: We use all legal means at our disposal to protect the reputation of your enterprise from unfair attacks. We take immediate action on your behalf against defamation, inappropriate or offensive comments on the Internet or targeted negative reviews.

Specialists

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Erik Czwak

Attorney-at-law (Germany)

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Alina Julie Hofmann

Attorney-at-law (Germany)

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Thomas Janssen

Partner

Attorney-at-law (Germany)

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Dr. rer. nat. Dipl.-Phys. Navid Khorshidi

Partner

Patent Attorney (Germany)

European Patent, Trademark, and Design Attorney

UPC Representative

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Philip Malcolm Kohl

Partner

Attorney-at-law (Germany)

Certified attorney in protection of intellectual property rights

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Dr. Sonja Kreß

Partner

Attorney-at-law (Germany)

Certified attorney for information technology law

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Dr. Jan Rasmus Ludwig

Partner

Attorney-at-law (Germany)

Certified attorney in protection of intellectual property rights

Certified attorney in copyright and media law

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Dr. Mark Wiume

Partner

Attorney-at-law (Germany)

Certified attorney in protection of intellectual property rights

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